“Bad Girls Club” star Demitra “Mimi” Roche has depart. According to People and Fox News, she was 34. In a statement shared to Twitter, Vince Valholla, Chairman and CEO of Valholla Entertainment, where Roche worked as vice president of A&R (Artists and Repertoire), announced the news.
“I’m at a loss for words. Don’t know what to say. Mimi was kind to everyone she came across. She was big dreamer & was a part of our Valholla family,” he wrote. “I’m sad by the news of her depart. I’m thankful I got to know & work w/ her. My thoughts are with her family & loved ones.”
In a follow-up tweet, he added, “There’s probably not one person who would have something negative to say about her. We lost a beautiful soul.” Roche’s cause of loss was not immediately clear. USA TODAY has reached out to Valholla Entertainment for comment. Roche starred on the eighth season of the Oxygen reality television series “Bad Girls Club” in 2012, where she had the nickname the “Miami Maverick.” The show followed seven girls and their confrontations as they lived together in a luxury mansion.
Roche was hired for her role at Valholla Entertainment in 2011. In a post on its website at the time, Valholla (also known as Vince Eyma) praised Roche, who the post noted was also called “Mimi the Dreamer.” “I’ve had the pleasure of working with Mimi over the last two years, and she is a constant source of credible music knowledge as well as a trusted friend and colleague,” the statement read.
“Mimi’s keen instincts, coupled with her amazing gift for assessing talent and her ability to adapt to the constantly changing trends of the urban music landscape make her a natural for this position. I’m confident she will continue to be an invaluable asset to the Valholla empire.”
This Article Was Originally Published On usatoday.com (23 July 2020)